MONEYTREES - WWF's FLR Africa Initiative in Cameroon
Moneytrees is an online fundraising and communications platform to significantly accelerate landscape restoration in Cameroon. It is a Marketplace that brings together Investors and Donors; Services Providers and On-the-Ground Restorers who are directly involved in, or are interested in landscape restoration-related activities and interventions.
A successful Moneytrees Marketplace will bring degraded landscapes in Cameroon under restoration and support Small Forest Enterprise (SFE) development. WWF CCPO currently holds the rights to Moneytrees Cameroon and it is administered from the Yaoundé, Cameroon Office. The platform is supported by the WWF FLR Africa Initiative, and is housed in the Forest Practice component of WWF
WWF's FOREST PRACTICE - Home to FLR and SFE
As a part of WWF’s Forest Practice, MoneyTrees will facilitate fundraising and communications to help bring degraded landscapes under restoration and support development and management of SFEs. As part of the FLR Africa Initiative WWF CCPO will contribute to bring at least 500,000 ha of degraded landscapes under restoration by 2026.
These will contribute to both the AFR100 target of 100 million ha (in Africa) and Bonn Challenge Target of 350 million hectares (globally) brought under restoration by 2030. These contribute to the UN Decade’s Ecosystem Restoration Goals, to UN Sustainable Development goals, UN’s Degradation Neutrality and the post 2020 Global Biodiversity Framework.
Supporting FLR and SFE
WWF CCPO’s efforts to bring 500, 000 ha of degraded landscapes under restoration by 2026 is part of an integrated conservation process in WWF supported landscapes with emphasis on the Northern Savannah of Cameroon. All intervention options will be guided by sub national Restoration Opportunities Assessment Methodology (ROAM).
Using a landscape approach, in partnership with MINEPDED, MINFOF, Non-Governmental and Research Organizations, priorities will be to support small holder Agroforestry systems, private sector engagement and parastatal outreach under conditional land tenure arrangements; negotiated and community-driven support to buffer zones of protected areas. Further emphasis will be placed to degradation in Community Forests as well as in Permanent forests estates, on a case-by-case basis.